
The Addiction to Facebook
One of the many tasks I handle for Jupiter Promotions is staying on top of what is out there that we can use as a company to help our...

First Step in Handling a Crisis? Jupiter Promotions
This past year was one in which it was clear there were a large number of businesses that either didn’t have a solid perspective on what...

2017 Success Is Your Choice
What was 2016 for you? Based on what we have read or viewed, it appears to have been a mixed bag for most Americans. For us, it was a...

PR Disasters: What Went Wrong in 2016
2016 is a year that will be remembered for a lot of things – the unpredictable path to the presidency for Donald Trump, the high volume...

Giving Your Clients a Christmas Gift
If you haven’t been paying attention, the signs should make it very clear – the holidays are here! And from a public relations’...

Removing the Politics from Your Social Media
I had a recent conversation with a longtime friend of mine who had inquired into what advice I might have for someone who used Facebook...

Child's Play: Ineffective Hiring Methods
Imagine the possibilities. You’re a business owner and you are looking to add to your company, either a new position or replacing a...

Building a Small Business From the Ground Up
Starting a new business can be tough for anyone. Just ask Mr. Three Bankruptcies himself, Donald Trump. But even with Trump’s failed...

How Much PR Is Too Much?
A couple of weeks ago, we spotlighted a story from the Washington Post about the number of public relations staffers hired by the Obama...

What Do We Do Again?
At a recent networking event, one of the guys in attendance asked what I did. So, of course I shared my “elevator pitch” on what Jupiter...