

Why Do We Seem to Have Less Communication?
Communication. It is one of the easiest things in the world. Since we were infants, most of us have been able to communicate. Admittedly, for those who have a more introverted quality to them, it might be a little more difficult. However, even they can now sit behind a computer screen and communicate with the best of them. My public relations degree was in communications. It is what we do at Jupiter Promotions, and we do it well. However, one thing we have noticed is that a l


PR Is Only As Good As People In It
Last week, we presented a link that questioned the future of public relations. Now that you’ve had a chance to read through it, we thought it would be a good idea to talk about what the article is actually telling us. I anticipated the author of the article was going to give me something insightful about what really makes PR people lack success as an industry. I didn’t get that. Rather, he focused on the media relations aspect of what causes PR people to develop a bad reputat


Why Social Media? Why Not?
Sometimes it is easy to get caught up in what we do with social media as a company and we forget there are a number of people out there who still don’t understand the value that social media brings. Although I am reminded of that every time I reach out to a potential client regarding their social media or lack thereof, it is something that I am still surprised about when it happens. The concept of social media began in 2004 with the launch of MySpace. I gave it a try because,