Removing the Politics from Your Social Media
I had a recent conversation with a longtime friend of mine who had inquired into what advice I might have for someone who used Facebook to promote her business. The problem she was running into was she wanted to be able to continue accessing Facebook to post on her business page, but she was running into one continuous problem. Yes, you guessed it – a barrage of political posts. It has been a crazy several weeks following a crazy several months as politics was on the forefron
Child's Play: Ineffective Hiring Methods
Imagine the possibilities. You’re a business owner and you are looking to add to your company, either a new position or replacing a former employee. There are dozens of applicants and you are trying to decide who should make the final cut. On the one hand, you have several applications from 20-somethings who have some impressive internships but are lacking real-life work experience or haven’t really done anything professionally in your industry. On the other hand, you have do
Building a Small Business From the Ground Up
Starting a new business can be tough for anyone. Just ask Mr. Three Bankruptcies himself, Donald Trump. But even with Trump’s failed ventures have been numerous successful ventures, even if they took time. But with his successes, he had the fortune of starting up with money and connections. While much of the preliminary work at Jupiter Promotions began a year ago, we didn’t start the process of recruiting clients until earlier this year. Since that time, it has been difficult
