How Much PR Is Too Much?
A couple of weeks ago, we spotlighted a story from the Washington Post about the number of public relations staffers hired by the Obama administration. It was an interesting article that spotlighted the growth in public relations employees within the federal agencies under the executive administration's purview. It was initially shocking to me to see 5,238 PR people on staff in 2014 until I realized that this number included all of the agencies such as Health and Human Servic
What Do We Do Again?
At a recent networking event, one of the guys in attendance asked what I did. So, of course I shared my “elevator pitch” on what Jupiter Promotions did and could do for his company, which just happened to be in construction. His eyes lit up and with a growing smile, he informed me that the company he worked for was actually interested in talking to someone about helping with promotions. It was what he said following up that opened the door for a more detailed explanation from